Peer-to-Peer Car Sharing is Disrupting Entrenched Airport Businesses
We have touched on disruptive innovations that are affecting airports in the past including two posts in September:
Based on Uber in the title, you can guess that both articles cover how ride sharing is disruptive to existing airport businesses including taxis, buses, etc. They do touch on Car Sharing, but in terms of how companies like Zip Car have affected rental car operations at the airport.
Today’s lead story covers the re-branding of RelayRides as Turo to better position their brand for international expansion. If you have never heard of RealyRides, they are a peer-to-peer car sharing service based in San Francisco. If you are a regular reader of InstaParking news, you may remember our coverage of Flightcar. Or, you may have heard of GetAround, another peer-to-peer car sharing competitor.The basic idea is that when you get to the airport instead of paying for parking, you hand your keys over to someone who rents your car. In this scenario, the airport loses rental car revenue and parking revenue. It will be interesting to see how this plays out in the coming months.
Use the comment section at the bottom of this post to let us know about your Peer-to-Peer Car Sharing Experience.
RelayRides Peer-to-Peer Car Sharing Rebrands As Turo, Raises $47 Million Led By Kleiner
RelayRides, the six-year-old, San Francisco-based peer-to-peer car rental service, has just rebranded itself as Turo. The company is also announcing $47 million in Series C funding led by Kleiner Perkins Caufield & Byers.
The combined announcement is meant to grab attention. Turo doesn’t disclose the number of people using its platform or the number of cars currently available to renters. But the company says that 60 percent of its revenue now comes from out-of-town travelers who are renting the cars of people who are themselves flying out of town. And it wants to take the trend global, thus the name. CEO Andre Haddad says it evokes both “touring,” or, in Italian, “turismo.”
The shift makes sense. There are plenty of hassles involved in airport parking, from the typical drive to the far-flung lot to the big parking tab. Cars are also depreciating assets from which more owners could easily wring money. Read More>>
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Use the comment section at the bottom of this post to let us know about your Peer-to-Peer Car Sharing Experience.